July 26, 2006 03:16:23 GMT
Scarlett Johansson teams up with reebok.
Hollywood star Scarlett Johansson has signed a multi-year deal with sports giant Reebok to be its new face.
"Enthusiastic" about working with Reebok, Johansson will also create the Scarlett "Hearts" Rbk line. For this line, the beauty will join in the design process besides modeling as well.
"Reebok is thrilled to partner with Scarlett because she is a world renowned style icon and truly an inspiration for today's young women," said Reebok's President and CEO Paul Harrington. "Scarlett embodies the pulse points of our brand - individuality, authenticity and a life lived to the fullest in perpetual motion. These characteristics make her the perfect fit for our new women's footwear and apparel collection and also for our exciting new women's campaign."