Country superstar Toby Keith and veteran Nashville record executive Scott Borchetta will kick off their new joint label venture September 1
"The only thing we take seriously is the music," is the slogan uttered by country superstar Toby Keith, who alongside veteran Nashville record executive Scott Borchetta, will launch their new joint label venture September 1. The name of the label and its distribution partner will be unveiled at a press conference in Nashville on Wednesday August 31. Apart, both Keith and Borchetta reportedly have signed a handful of artists and secured a major distribution deal. Congrats and good luck.