Artist of the Week: Coldplay

If there is a question concerning the existence of a band, which does not pursue fame and wealth, the name "Coldplay" will definitely emerge as one of the answers. Their true intention to write exceptional compositions with real honesty and passion is eminently visible, proven by their rejection toward the overtures of using their songs in the ads. Hence, the words "genuine" and "pure" are probably the two most precise adjectives to be addressed to this British alternative rock band. What distinguishes Coldplay from other bands is that they have created melancholic music arrangements with the theme of well-trodden love, yet there is still an earnest optimism within, which most English bands do not make use of. "We wanted to make the most passionate, moving, melodic, uplifting and sad record of all time," Chris Martin, the band's frontman confirmed.